Todd Gluski Named Brand Manager For Affinity Tool Works

Troy, MI 11/11/13 – Todd Gluski has been named Brand Manager for Affinity Tool Works LLC, located in Troy, MI. Todd will be responsible for overseeing the branding and marketing for all of Affinity Tool Works brands including Bora®, Port-a-Mate®, HTC Products Inc., as well as assisting in the marketing of exclusive brands Fisch and Tormek.

"Todd Gluski brings a wealth of marketing experience in the building industry,” said Mike Ursell, President of Affinity Tool Works. “He understands how to communicate to today’s consumers and is in sync with the latest market trends and available media channels”. “Todd is a great addition to our team; he has a proven track record and has the ability to translate corporate goals into actionable plans with results”.



Todd Gluski will lead all marketing and branding efforts of Affinity Tool Works through channels and networks to maximize use of Affinity Tools line of professional grade tools.

Prior to joining Affinity Tool Works, Todd Gluski served as Brand Manager for Boral Industries Cultured Stone® and Boral TruExterior Trim® products.  He has also held marketing positions with Owens Corning a leading North American building materials company as well as with advertising agencies Doner in Southfield, MI and Lowe Campbell Ewald in Warren, MI working on a variety of brands. Gluski obtained his Bachelor of Science in Business Administration from Central Michigan University.

About Affinity Tool Works LLC: Affinity Tool Works, LLC is a provider of professional tools serving a variety of markets including building and remodeling, do-it-yourself, industrial and woodworking. Product brands under the Affinity umbrella include BORA, Portamate, HTC Products and exclusive brands represented: FISCH, Footprint, Lynx and Tormek. For more information, contact Affinity Tool Works, 1161 Rankin Drive, Troy, MI 48083, call 248-588-0395, or visit the website at www.preprod.affinitytool.com/blog.

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